These flyers were a project I pitched to the marketing department as a colorful and eye-catching way to share benefit information in a style that stepped outside our usual “corporate” design and color palette. After a trial run, the sales department shared that they were very well-received and had many positive comments from brokers.
The content coordinator and I had a blast working on the designs. We held brainstorming meetings to come up with the flow of each graphic as I live-sketched different options.
